Every day there are thousands of people searching for legal services in Scarborough. With over 75% of searchers using Google, making sure your firm shows up as the top result is essential to creating a steady and consistent flow of clients to your firm. Without investing in SEO, your local competition will take the lion’s share of attention and prevent you from telling your story online.
Luckily WiseMedia is here to help, offering focused SEO services to one law firm per city, ensuring you have 100% of our resources dedicated to getting you the top result and the clients that come with it.
How Our Services Work
Our team starts by doing comprehensive keyword research for the local area, seeing what phrases people type into Google, and seeing where you currently shape up. From there, we can choose the best phrases to focus on and monitor progress as we look to get you the top result.
Once we’ve found the keywords, we begin optimizing your website to rank highly for these phrases. This includes adding great legal content on your site, adding value to visitors navigating your site and communicating to Google that your site is relevant for the search terms.
With our proven formula, Google will quickly see you as an authoritative law firm, and you will soon move up the ranks and get the increased client flow that comes with it. SEO is an ongoing process, so we make sure to stay up to date on Google’s algorithm and ensure your campaign is constantly evolving with the changing local market.
What Makes Our Process Unique
What separates us from any other SEO provider is a commitment to law firms, guarantee results, and only working with one client per city.
Our team is 100% dedicated to helping law firms get consistent clients and grow their practice. As such, we have experience working with 100+ firms and have created a dedicated process just for law firms to reach the top of the search results.
We only work with one partner in each city, meaning that we never cannibalize our work or help any of your competitors. This factor is critical for SEO, as we can put all our effort towards increasing your authority and solidifying your spot as the top law firm in your city.
Finally, we put our money where our mouth is. If our results don’t match what we’ve promised, we work for free and will pay another SEO company out-of-pocket until the desired results are achieved. That’s how confident we are in our process; we’ve seen it get results for over 100 law firms and know that we can get the same for you.
Benefits of Law Firm SEO Services
Law firms that work with us regarding SEO usually start because they are looking for the following results. If you are interested in getting similar outcomes by ranking on Google, definitely reach out for a free audit and consultation:
Beat local competition
SEO is an integral part of the success and marketing strategy of a law firm. Search engine rankings are essential because clients will search engines to find lawyers in their area or with specific expertise. If you aren’t ranking high enough on these searches, your competitors will be getting more business than you.
Keep Your Website Updated
The best way to show up for people looking for legal help is by regularly updating and optimizing your web content. Our Scarborough law firm SEO services can make sure the site looks current and legitimate—which makes it easier for potential clients to contact you immediately after they see how easy it is to find you online.
Generate traffic to your site organically
Scarborough legal practice owners can’t afford not to take advantage of the opportunity provided by search engines. As a result, their websites get traffic and visitors without constantly spending money on expensive advertising campaigns.
Get more clients and cases.
If your Scarborough law firm has been around for a few years and most of your clients come from referrals, then chances are you have no accurate control over how many clients come to your practice. It makes it difficult to project into the future as you aren’t sure how many people will put in a good word.
Ranking as the top result on Google for terms like “personal injury,” “business lawyer,” “divorce lawyer” means you will have steady and consistent traffic to your site, and in turn, a consistent list of interested clients reaching out. This makes it much easier to prepare for the future as you can accurately predict how many cases you can take on.
Low Cost Per Lead
One of the most overlooked advantages of effective SEO is that it costs you less money per lead than other forms of advertising. Since potential clients are already interested in what your business has to offer, there’s no need for any attempts at selling when they call or visit.